Privacy Policy

Alexander MacDonald-Gorchinsky Marketing Operations

Email: amg.marketing.ecom@gmail.com

Last Updated: 19/08/2025

1. Introduction

This Privacy Policy explains how Alexander MacDonald-Gorchinsky ("I", "me", "my") collects, uses, and protects your personal information when you engage with my marketing services. I am committed to protecting your privacy and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller Information

Name: Alexander MacDonald-Gorchinsky
Email: amg.marketing.ecom@gmail.com
Location: United Kingdom

As an individual marketing consultant, I am the data controller for any personal data I process in connection with my services.

3. Information I Collect

I may collect the following types of personal information:

Contact Information

• Name

• Email address

• Phone number

• Business name and address

• Job title

Business Information

• Marketing objectives and requirements

• Business sector and target audience

• Marketing budget and preferences

• Communication preferences

Technical Information

• IP address (through website analytics, if applicable)

• Browser type and version

• Device information

4. How I Use Your Information

I use your personal information for the following purposes:

• Service Delivery: To provide marketing consultation and services as agreed

• Communication: To respond to inquiries and maintain professional correspondence

• Service Improvement: To understand client needs and improve my service offerings

• Legal Compliance: To comply with legal obligations and resolve disputes

Legal Basis for Processing

I process your personal data based on:

• Contract Performance: To fulfill our service agreement

• Legitimate Interests: To operate my business and improve services

• Consent: Where you have provided explicit consent

• Legal Obligation: To comply with applicable laws

5. Data Sharing and Distribution

I do not distribute, sell, rent, or share your personal data with third parties. Your information remains confidential and is used solely for the purposes outlined in this policy.

Limited Exceptions

I may only share your information in the following circumstances:

• Legal Requirement: If required by law or court order

• Service Providers: With trusted service providers who assist in delivering my services (e.g., email platforms, cloud storage) under strict confidentiality agreements

• Business Transfer: In the unlikely event of a business sale or transfer

6. Data Security

I implement appropriate technical and organizational measures to protect your personal information, including:

• Secure email communications

• Password-protected systems

• Regular software updates

• Limited access controls

• Secure backup procedures

7. Data Retention

I retain your personal information only for as long as necessary to:

• Fulfill the purposes outlined in this policy

• Comply with legal obligations

• Resolve disputes and enforce agreements

Generally, I retain client information for 7 years after the completion of services, unless a longer retention period is required by law.

8. Your Rights

Under UK GDPR, you have the following rights:

• Access: Request a copy of the personal data I hold about you

• Rectification: Request correction of inaccurate information

• Erasure: Request deletion of your personal data (subject to legal obligations)

• Restriction: Request limitation of processing in certain circumstances

• Portability: Request transfer of your data to another controller

• Objection: Object to processing based on legitimate interests

• Withdraw Consent: Withdraw consent where processing is based on consent

To exercise any of these rights, please contact me at amg.marketing.ecom@gmail.com.

9. Complaints

If you have concerns about how I handle your personal data, you may:

1. Contact me directly at amg.marketing.ecom@gmail.com

2. Lodge a complaint with the Information Commissioner's Office (ICO):

   • Website: ico.org.uk

   • Phone: 0303 123 1113

   • Post: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

10. International Transfers

As an individual practitioner based in the UK, I primarily process data within the UK. Any international transfers will be conducted in accordance with UK GDPR requirements and appropriate safeguards.

11. Marketing Communications

I may send you marketing communications about my services if:

• You have consented to receive them, or

• You are an existing client and the communications relate to similar services

You can opt-out of marketing communications at any time by:

• Clicking unsubscribe links in emails

• Contacting me directly at amg.marketing.ecom@gmail.com

12. Website and Cookies

If I maintain a website, I may use cookies and similar technologies for:

• Essential website functionality

• Analytics to improve user experience

You can control cookie settings through your browser preferences.

13. Changes to This Policy

I may update this Privacy Policy periodically to reflect changes in my practices or legal requirements. I will notify you of any significant changes by email or through other appropriate means.

14. Contact Information

For any questions about this Privacy Policy or my data practices, please contact me:

Alexander MacDonald-Gorchinsky
Email: amg.marketing.ecom@gmail.com

This Privacy Policy demonstrates my commitment to protecting your personal information and operating transparently in accordance with UK data protection laws.